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Jeff Titamer

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How To Use An AutoResponder

An AutoResponder is an essential tool to build any business online. The reason you go into business is to find and keep your customers. An autoresponder will make this job so much easier for you so you can work on marketing your business.

There is a bit of confusion around the online community surrounding autoresponders. Some people think they are a piece of software for loading email addresses into so you can then blast thousands upon thousands of people your message and promote your business.

Nothing could be further from the truth!

What they were designed for is to allow you to collect the details of visitors to your web page. The way you do this is by offering a gift in exchange for the person's name and email address. You can actually collect a large number of details but on the first visit you would not want to try to collect their home address as you may not have much luck.

When the visitor completes this form they are giving you consent to send them information about your business and to deliver the gift that you offered. An autoresponder is a tool that you can have up to several hundred pre-written messages stored to be delivered at pre-determined intervals. This is a great way to build a relationship with your future customers.

When someone opts into your list, usually they will receive a message immediately, then several more a day or two apart and gradually the messages will get further apart up until they are around 1 week between mailings.

You will then be able to follow up with broadcast messages every time you have a special offer for your list or some content to pass on. The sole purpose is to create and maintain interest in your prospect. Your list is your customer base just like in an offline business.

Let's look at some other ways autoresponders can be used.

1. Training- When a customer buys your product or joins your team you should be collecting their details. You will provide them instructions to use the product or train them to build their team if they have joined your business.

2. Recruiting Affiliates- If you sell a product you will find that your best affiliates will be a happy customer. After you collect the details of your customers you should be reminding them that you have an affiliate program and that they can make some extra money referring people to your website.

3. Delivering The Product- You can use the autoresponder to deliver the digital product. You can add attachmentsto the messages like any other email or simply send them a link to the download page. Directly after the payment page you will ask the customer to enter their details so they can get the product delivered and be kept up to date with software upgrades or whatever is applicable to your product.

4. Reduce Refunds/Returns- After collecting your new customers details you would send them at least one unadvertised bonus. This would not be mentioned in the sales page and means you would be 'over-delivering' on your product. Another method I have seen is offering extra bonus products at say 15 or 30 days after the sale. The autoresponder can handle this easily and your refund rate should plummet if you can create extra value in these bonus offers.

5. Promote Back End Products- It is a lot easier to make a sale to someone who has brought from you before. You have their trust and as long as you recommend good products that make their life easier or help them build their business this can be the easiest way to maintain your income.

There are many more including collecting testimonials, checking up on your customers, surveying your customers and more. I am sure you would have just got your own idea after reading this article and are ready to get your own business on auto pilot by using an autoresponder.

This Article Compliments of Response 2-0 AutoResponders

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Jeff Titamer

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Contact Importer with Email Invitation System…

Viral Marketing at it’s Best!

I found this site to be useful and wanted to share it with everybody. Have you seen those Contact Importers that social sites like MySace and others use to “Tell Your Friends” about that web site? Well Here is a Tool you may purchase and install on Your Web Site Server to replace your old Tell-a-Friend Script. It is reasonably priced and you can use it for up to 3 Web Sites so you can promote your site better by “word-of-mouth” advertising. I’ve heard that this type of advertising is the best, and can spread like a virus. It’s what is known as Viral Advertising, and if this Contact Importer is used properly you may soon have hundreds if not thousands more visitors finding your site because they were told about it by somebody else who already visited your site. I myself have not yet installed the product yet but I know it works from the “see it in action demo” so I plan on buying it and installing it before my Santa Letters Online Web Site goes online this year.

So now you might be thinking, why am I pushing this product on an AutoResponder Blog? Let me explain. I mentioned earlier about “Viral Advertising” so to me, combining different forms of promotions together to work as a system contributes to the effect of Viral Advertising. In other words it promotes itself. Kind of like a snowball rolling downhill which gains momentum as it grows bigger. The more people that initially see your site and use the Tool to tell others the more visitors you’ll have in the long haul. Also similar to a matrix, for those of you into mlm marketing, I think you’ll understand already what I’m getting at. Read on and let’s tie it all together now.

OK, Assuming you now are convinced that this is perfect for your web site and are eager to start using this Tool, you will still need a good plan for adding it to your web site. Let’s also assume that you’re like most Web Site owners, you have your AutoResponder set up and already collecting some email addresses. (If not, there are plenty to choose from at this Blog. I recommend TrafficWave.) In order to install this on your site to work best you’ll want to put it where it’s most likely to be seen. Since I don’t know what your site is about, let’s just say that you want to put a link to the Contact Importer in a highly visible spot. Wherever your best content is on your site. I’d stay away from popups though After over decade of my being online, I’ve never saw a popup that I liked. Let’s face it, popups are intrusive to most web surfers.

Instead of using obtrusive methods why not let your AutoResponder and Contact Importer work together hand in hand. You may already be getting signups to your Mailing List via your AutoReponder and most every AutoResponder has an option to set your Confirmation Page to be a page you design on your own site, am I right? Then if your Site’s visitors liked your site enough to sign up for your mailing list then most likely they’ll want to share your site with others, however that will not happen in most cases unless you’ve made it easy for them. Now do you see where this can really help your site to gain the recognition it deserves? Imagine it now. After your visitors sign up for your mailing list and confirmed the Email, (for Double Opt-In Lists), they land on a page that not only confirms their subscription, but also has an easy to use form for them to let everybody in their address book know about your site.

Contact Importer with Email Invitation System for Yahoo, Hotmail, AOL, Gmail, Lycos, Mail.com :: 3 in 1 Email Invitation System

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Jeff Titamer

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